A new suite of Skills in Demand assets is now available for you to download from the Study Australia Marketing Toolkit. These assets showcase the successes and experiences of our international students in fields of study aligned with skills in highest demand – in Australia and around the world.
The Study Australia Skills in Demand assets include user-generated videos, social media tiles, copy and photography that position Australia as a provider of high-quality education. They raise awareness of Australia’s education and training capability in courses aligned to fields of high employer demand and showcase 8 different locations of study across Australia.
The video assets are perfected for social media, available in a range of formats, including 4:5 and 9:16 aspect ratio sizes, English and translated audio and subtitles, and full-length, 30 second and 15 second versions.
Here is an example:
Every Australian state and territory has a featured story in this new ‘Skills in Demand’ suite, with students from Bangladesh, China, Indonesia, Pakistan, Peru, Philippines, South Korea and Vietnam.
Featured education providers include the University of Tasmania, University of Technology Sydney, Melbourne Polytechnic, University of Adelaide, University of Canberra, Charles Darwin University, Edith Cowan University and Griffith University.
The fields of study featured are Engineering, Information Technology, Cyber Security, Biomedicine, Nursing, Accounting, Land Conservation/Sustainability and Data Analytics.
Eligible agents with a responsibility for promoting Australian education internationally can register to use the Study Australia Marketing Toolkit and gain access to these assets.
Register or login now: Study Australia Marketing Toolkit